The platform for local commerce

inStore is the sales infrastructure for local shops. It connects the management system you already use, puts your live stock on Google, Maps and in AI answers, and gives your shop its own online store with in-store pickup (click & collect). No fixed fee: just 10% per online order.

inStore builds the inventory feed from your management system and sends it to Google on your behalf, as set out by the Local Feeds Partnership program. Your products appear on Search, Maps and Shopping as available in store, with stock and prices updated in real time.

Wingesfar, Tecnofarma, CGM, Farmadata, Pharmasys, Zucchetti and other common pharmacy systems, plus e-commerce platforms like WooCommerce, PrestaShop and Shopify. After the connection, everything updates on its own: no data entry.

No. Your management system is enough: inStore hosts your shop's own online store, with your catalogue, your prices and your shop name, kept in sync with your stock.

No fixed fee: you pay just 10% on each online order, all included: your shop's own online store, the inventory feed for Google and pickup at the counter. No activation cost during the pilot.

The customer pays online, you receive the order already cashed in and set it aside. They come to the counter and collect it, usually the same day.

Across Italy: we connect the most common management systems. The free pilot starts in Rome, where five storefronts are already live.

Free, with no strings attached. We activate both services and every week you receive the report with your results: sales, pickups, local searches. Any month without proven value is free, and you can cancel anytime.